Six criteria. You bring four.
At i4, we invest in founders who've already proven the fundamentals. We complete the rest, with validation, an MVP, and the capital to move forward.
- Four criteria from you
- Two completed with i4
- Plus funding
- 01Target customersYou
- 02Capital efficientYou
- 03Clear problemYou
- 04Founding teamYou
- 05Validated demandi4
- 06MVP builti4
Plus funding — the capital to move forward.
A strong fit isn't about having everything figured out. It's about having the first four pieces in place. The remaining two, plus funding, are what i4 brings to the table.
This page lays out what we look for, and what we provide once we decide to partner with you.
Four criteria we look for
Before we invest, founders typically have these four things already worked out.
Identified target customers
You know exactly who you're building for, and why they need it.
Capital efficient with a clear revenue model
You've thought through how the business makes money, and you spend wisely.
Product solves a clear problem
The product addresses a real, specific pain point, not a vague opportunity.
2-3 people with one technical founder
A small, focused founding team with the technical skill to build.
Two criteria we help complete
Once the first four are in place, i4 fills in the rest, and funds the journey.
Validated market demand
We help confirm real customers are ready to pay before you scale.
Minimum viable product built
We support you in shipping a working first version of the product.
Plus funding. Alongside validation and MVP support, i4 provides the capital needed to get from idea to a fundable, growing business.
How it fits together
Six criteria in total. Four from you, two from us.
You provide
- Identified target customers
- Capital efficient, clear revenue model
- Product solves a clear problem
- 2-3 people, one technical founder
i4 provides
- Validated market demand
- Minimum viable product built
- Funding to move forward
Six criteria in place — a validated idea, a working product, and the funding to move forward, built with a partner who has a stake in the outcome.
Think your company is a fit?
If the first four criteria describe where you already are, tell us about your company and what you're building.